On the Blog
Here, I explore all things design, business growth, and creative strategy for passionate entrepreneurs and small business owners. As a designer and strategist, I’m here to empower you with insights, tools, and inspiration to help your business bloom - from bespoke websites and timeless branding to impactful social content.
7 Questions Your Website Should Answer To Turn Visitors Into Loyal Customers
Your website is often the first impression potential customers have of your business. It’s like your digital storefront, and just like any good storefront, your site needs to answer key questions that guide visitors to engage, trust, and convert.
3 FREE Tools For Your Small Business
As a small business owner myself, I know that it can be hard trying to juggle many things at once, and the last thing we need is to find a great online tool, only to discover you have to pay for the privilege!
So here, I outline 3 FREE tools that have made my life 1000x easier.
6 Signs it’s Time To Hire a Professional Designer for your Brand or Website
How do you know when your business has outgrown your DIY website or Canva branding?
The Most Important Thing To Know BEFORE Getting A Website
Did you know that the Design Process doesn’t actually start with design? There’s a very important step before putting the metaphorical pencil to paper!
How to Design a Home Page that Actually Works for your Business
A beautiful looking website isn't much good unless it also works hard and sells for you. Here’s how to make sure yours does exactly that…!
3 Legal Pages Every Small Business Needs On Their Website
Did you know there are a few legal pages that, legally, every website needs? Yup! Even us small businesses need to write these…
What Audrey Hepburn Can Teach Us About Personal Branding
Discover timeless personal branding lessons from Audrey Hepburn that can help you create an elegant and minimal brand. Be inspired by how authenticity, simplicity, and a signature style can elevate and build a memorable and impactful brand.
How to Write an Impactful Mission Statement for your Business
Simple steps to develop an effective mission statement for your brand (+ an easy-to-follow formula to create your own!)
Lessons in Branding + Marketing from Taylor Swift
From social media strategies to collaborations to storytelling, there is SO much we can learn from Taylor Swift when it comes to branding and marketing.
What if Rachel Green Had Launched Her Own Fashion Label?
Plot twist: Rachel launches her own fashion brand instead of getting with Ross…
What’s the Difference Between Your Brand and Your Business?
What’s the difference between a brand and a business? Is there a difference? Is it beneficial to have a strong brand? How can I build a brand? Read more to find out all the answers to these questions.
7 Things You Need To Do Before Starting a Business
If you’re thinking about launching your business this year, here are 7 things to consider and complete before you do!
Should You Put Your Prices on Your Website?
Should you put your prices on your website or will it put your customers off? Often a common predicament for business owners, here’s what you should do… 👉